Dehydrated hair? Discover Elvive Hydra Hyaluronic Moisture Boosting Shampoo, by L’Oreal Paris. The formula, powered with [Hyaluronic Acid], weightlessly coats your hair to keep it feeling hydrated for up to 72 hours*. The results? Hair looks visibly plumped, bouncy and shiny**. Suitable for all hair types and textures. *Instrumental test, shampoo + conditioner **Consumer test, shampoo + conditioner Our Hydra Hyaluronic range: Helps fight dehydrated hair, the first sign of hair damage Hair feels hydrated for up to 72 hours* Hair looks visibly plumped, bouncy and shiny with no weigh down** Is suitable for all hair types and textures